Consol was a great client, with a clear idea of what they wanted. They’d asked for a set of films to both promote and explain their services. We set about making films that would work well for their app but didn’t discriminate or body shame people with size 0 models. To do this, we focused on the beds, working with Bristol-based DOP Louie Blystad-Collins, we shot some beautifully lit tanning beds in Band studios.
We also shot a fairly large amount of content in the stores themselves, giving the audience a sort of walkthrough experience of the experience.
